Platform is at once a structure and an object. The structure is reduced to essential elements that evoke a range of items, spanning from plinths to coffee tables. Functionality comes from its archetypical form as a table, and the beauty of the structure comes from the play of light and shadow against finished metal.

Once Platform’s structures are assembled, they create a micro-landscape upon which objects can be set to interact with the environment.

The structures, while suggesting only simple tables, adhere to strict mathematical proportions. At the same time, they allow for new functionality with a base that acts as a magazine or book holder.

Discovering Platform through different points of view, a user sees deep contrast between void and matter. The object doesn’t seem to change form as much as it seems to appear and disappear with a tilt of the head.

Platform is a collaboration between Juan Pablo Naranjo and Jean-Christophe Orthlieb that established NOCC in 2008.

Photos: Studio Nocc.

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Diseño, Visual Merchandising e Interiorismo comercial.

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