TOILET PAPER: Maurizio Cattelan & Pierpaolo Ferrari

vishopmag-revista-escaparates-escaparatismo-visualmerchandising-retaildesign-alien-pop-up-store-maurizio-cattelan-pierpaolo-ferrari001TOKYO.

Contemporary artist Maurizio Cattelan and photographer Pierpaolo Ferrari are the duo behind TOILETPAPER, known for its cheeky hyperreal imagery, breaking down the prevailing codes and photographic motifs of fashion.

Photographer Pierpaolo Ferrari first met artist Maurizio Cattelan when capturing him on camera more than ten years ago. The magic worked and the pair went on to create the experimental art magazine TOILETPAPER in 2010. In a class of its own, the image-only publication features carefully constructed photographs in a unique time and mental space. On the surface, the composition shots in TOILETPAPER have a quaint, slightly retro feel to them —an artful way of drawing us in before catching us off guard as we realize what we are actually looking at… Intriguing, comical, startling—the images in TOILETPAPER are guaranteed to leave their mark. “Image recycling is our inspiration.

TOILETPAPER is the new frontier of media and creative eco-sustainability. They take all the visual entropy produced in a schizophrenic way and they channel it intoa new identity.”

Perrotin. November 22, 2017 – January 10, 2018.    vishopmag-revista-escaparates-escaparatismo-visualmerchandising-retaildesign-alien-pop-up-store-maurizio-cattelan-pierpaolo-ferrari002vishopmag-revista-escaparates-escaparatismo-visualmerchandising-retaildesign-alien-pop-up-store-maurizio-cattelan-pierpaolo-ferrari003Fotos: Perrotin. Piramide Building, 1F, 6-6-9 Roppongi, Minato-ku, Tokyo.

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Diseño, Visual Merchandising e Interiorismo comercial.

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